Maker Profit Margin Calculator

Already have a price in mind? Enter it with your unit cost and selling fees to see exactly how much profit you keep, your margin, your markup, and the price below which you'd be losing money.

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$
%
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Profit per unit
$35.00
Profit margin
58.3%

Breakdown

Selling fees at this price$0.00
Markup over cost140.0%
Break-even price (do not sell below)$25.00

The formula

profit margin = (price − cost − fees) ÷ price

Margin is the share of your selling price that is profit after the unit cost and selling fees are deducted. Markup is how much the price exceeds the cost, expressed relative to the cost. They are not the same number — a 50% markup is only a 33% margin.

Worked example

Price $60, unit cost $25, 6.5% fee + $0.30 fixed. Fees = $4.20. Profit = $30.80. Margin = 51.3%. Markup = 140.0%. Break-even = $27.06.

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Frequently asked questions

What's the difference between margin and markup?

Margin is profit as a percentage of the selling price. Markup is profit as a percentage of the cost. A $10 cost sold at $15 is a 50% markup but only a 33% margin. Confusing them can lead makers to underprice.

What profit margin should I aim for?

There's no universal number — it depends on your costs, market and volume. Use the price ladder on the pricing calculators to compare margins of 20–50% and see what each does to your price and hourly earnings.

Why is my margin lower than I thought?

Selling fees eat into it — every percent of fee comes straight out of your profit before you calculate margin.